Are You Ready For The Federal Marketplace?
The thought of Billions of dollars in locate aside contracts to Women and Minority owned businesses constitute dollar signs dance in the eyes of most of those niche business owners. The wise business person should evaluate whether competing in the federal marketplace is in border with the business strategy of the enterprise, before taking the dive. Unlike corporate strategy, that defines the corporation's scope in regards to industries and markets in which to compete; business strategy focuses on how the firm will compete in those markets.
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